Words by Scot Tatelman Photos & Videos by Tyler Gustin
Our Spread the Love 2019 Initiative had us hitting the road, donating 1,000 fully-packed bags to six NYC-based organizations supporting immigrants, homeless men and women, children in foster care, living with disabilities and undergoing cancer treatment.
We teamed up with American Airlines in a partnership that is not only providing comfort and convenience for their passengers, but will also carry a massive impact across the US in communities of need. Here's how we kicked it all off with the Cowboys on a Texas-sized stage!
Our Spread the Love 2018 Initiative landed in Brooklyn, partnering with Leesa and 1 Hotel Brooklyn Bridge in hosting women from Project Renewal for a day of pampering, delicious food, packed bags and gorgeous views.
In addition to donating upwards of 10,000 fully-packed backpacks, our back to school 2018 initiative highlighted Flint’s unsung heroes and was capped off with a bag drop rally, led by our Flint Fantastic Five!