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Erase The R Word

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Words by Scot Tatelman

As a thank you for opening their doors and hearts, STATE will donate new backpacks to the youth and adults at YAI - an organization that is making a profound impact on countless lives.

Why is the R word still being used when it's so hurtful to so many?

Our latest #WhatDoWeTellTheKids video (shot and directed by Emmy Award winner, Kat Misko) featuring incredible advocates from YAI simply asks the question, why? Why is the R word still being used when it's so hurtful to so many?

In nursery school, I was placed in a class with Evan Sneider - a boy with Down Syndrome who I witnessed being teased and called "retarded" all the way to Senior year of high school. This word has become my biggest pet peeve, hearing it said by highly educated people, celebrities, and even friends, so I finally did something about it.

So that we can continue the mission of those in this video, disabled youth and adults across the world and my friend, Evan, we encourage you to spread this link around so we can eradicate the R Word forever.

Open Submission

Share your Story

The #WhatDoWeTellTheKids platform was created to shed light, share stories, and continue to make sure we as a brand - and as human beings - are on the right side of history. We’re always building on the ways in which we can do that, so if there’s a cause or issue that you feel needs extra attention, send us a note! We are fueled by you… our State family!

Scot Tatelman

Scot is State’s Co-Founder and ‘Give-Back Guy.’ Scot defines the term ‘social entrepreneur’ and has made it his life’s work to balance profitable business ventures with making the world a better place. Scot has worked to evolve their charitable model through STATE’s innovative giving initiatives and #WhatDoWeTellTheKids platform.

View all stories by Scot here.
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